Talixo
AI-powered shopping experience with personalized sizing.
Overview
Talixo combines AI body scanning, personalized recommendations, and designer tools into a modern shopping experience — a guided path from measurement to a confident purchase.
Problem
Online fashion returns are overwhelmingly driven by sizing uncertainty. Shoppers can't judge fit from photos, and generic size charts don't map to real bodies — so people over-order, return, and lose trust in the store.
Goals
- Reduce returns
- Improve sizing confidence
- Simplify shopping
Research
I looked at commerce leaders and discovery-driven platforms to understand recommendation patterns and where a conversational, measurement-aware layer could differentiate.
Process
I designed the body-scan onboarding as the trust anchor, then built the AI stylist conversation around the measurement profile it produces. The same conversational patterns were extended to the designer/admin console so the two products feel like one system. See my full process →
Key Features
Design Decisions
Complex fit-and-style logic hides behind a friendly chat, so shoppers never see the machinery — just helpful suggestions.
A one-time body scan powers every downstream recommendation, so the more you shop, the better it fits.
Design System
Outcome
A guided path from measurement to confident purchase — shopping that feels personal, with sizing certainty designed to cut the returns that plague online fashion.
Lessons Learned
Conversation dramatically lowers the barrier to complex personalization. When the interface asks and listens, users happily give the input that makes the AI useful.